Sunday, 4 October 2015
Ad of the Week: Happiness starts with a smile
People always say laughter is the best medicine and this is something subway riders in Belgium can all attest to. True, when you see someone start laughing uncontrollably on the train one does tend to question that individual's sanity. But based on the insight that "happiness starts with a smile", the Belgian agency, Gonzales, wanted to make people laugh in an environment where smiles are in short supply.
In order to achieve this they hired a normal man and his tablet to tickle everyone's funny bone.
Take a look at what happened below.
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