We can spend hours, weeks even months
searching for that game for our brother, that pair of heels for our sister, or
that special something for that special someone. Often the pressure can
result in sleepless nights, but when you finally lay your hands on it, that feeling of jubilation
and relief is indescribable, yet all to familiar to us all.
This simple tagline “Found it” over a single image of a present stirs up that positive, joyous emotion inside us, as we are quickly reminded of that image present that we just secured. Even if you part of the disenchanted few who just can’t seem to track down that item (i.e ME), you are still forced to think about that warm and happy feeling when you accomplish your task. And with the Debenhams name neatly placed in the corner on the poster, you now have a perfect place to start up the hunt again.
This simple tagline “Found it” over a single image of a present stirs up that positive, joyous emotion inside us, as we are quickly reminded of that image present that we just secured. Even if you part of the disenchanted few who just can’t seem to track down that item (i.e ME), you are still forced to think about that warm and happy feeling when you accomplish your task. And with the Debenhams name neatly placed in the corner on the poster, you now have a perfect place to start up the hunt again.
So, all in all a great christmas campaign.
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