Ad of the Week: iPhone 6s

Apple are notorious for bringing out a new phone every year then bring out a 'S' version of that phone not long after. This often leaves us questioning whether there is a real difference or this is just another money making scheme? Well, Apple have cottoned onto this and in an attempt to change our deep-seated beliefs, Apple created "The only thing that has changed is..." iPhone 6s ad.

This 1 minute spot cleverly plays on our preconceptions, seemingly agreeing that nothing much has changed while at the same explaining how much has indeed changed. With christmas around the corner the iPhone 6s looks likely to be at the top of many a list. Stateside this ad was released in early September and has certainly contributed to Apple announcing "it has sold more than 13 million new iPhone 6s and iPhone 6s Plus models, a new record, just three days after launch."